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Recent Survey - 60% of Vacationers don’t care about the Environment


2007-11-04

I was very surprised to read an article on TravelMole today that stated:

“Six out of ten (59%) holidaymakers say they will not cut down on the number of holidays abroad to save the environment, while one in three (35%) are not prepared to pay an extra £20 per holiday to offset their flight’s carbon emissions.”

This survey, conducted by BLM Media, seems to contradict a survey from Lonely Planet that indicated that over 80% of online travel purchasers would consider offsetting their carbon emissions or choosing alternate travel methods in order to reduce their carbon impact. Whereas the Lonely Planet survey was Worldwide, the BLM Media survey was for the UK only, indicating that perhaps UK vacationers are not as concerned about their impact on the environment as their neighbours. The survey also indicated that the average spending per person on a holiday was £1,171. Considering that the cost for offsetting a flight is only £20, the cost per passenger works out to less than 1.7%.

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Stephen Joyce By Stephen Joyce
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One Response to “Recent Survey - 60% of Vacationers don’t care about the Environment”

  1. Philip Caines on January 31st, 2008 2:13 am

    I just found this from Routers:

    Routers Survey
    18th June 2007

    Do environmental issues affect your travel plans?

    16%
    Yes. I try to limit my air travel and avoid fragile environments.

    32%
    Somewhat. I do what I can to limit the environmental cost of tourism.

    52%
    No. I’m on vacation.

    Hmmm, not great, but honest.

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