You probably remember the song, “Video Killed the Radio Star”. Well, travel 2.0 is trying to kill the travel agent. Review all the new travel websites whether they are social networking sites, hotel review sites, fare comparison sites, dynamic packaging sites, or large OTA sites, all of them have one primary thing in common; they [...]
In a previous post I mentioned a survey by Boo.com which prompted me to do a little more of my ow research into Boo.com and it’s parent company Web Reservations International. From what I can find through the WebResInt.com website, the company provides reservation services for 50,000 + accommodations providers around the world. Their business [...]
I originally posted this item on my personal blog but I think it is more appropriate on this one since it is more travel technology oriented. A recent survey by boo.com found that over 70% of travelers who use the Internet for research depend on peer to peer reviews and recommendations. It is not surprising [...]
In a recent article on Travelmole.com, a survey of online travel buyers stated: “Ninety per cent of consumers questioned for online travel site boo.com said their pre-holiday research online was accurate and only 13% of people surveyed trusted travel agents and brochures above online reviews.” Source: http://www.travelmole.com/stories/1119102.php?mpnlog=1 With this waning level of trust in travel [...]
The online travel space in Canada is very different then the U.S. In Canada, for example, vacation packages are readily available for distribution through travel agencies thanks to companies like Softvoyage and Accovia. These packages are supplied by large tour operators like Sunquest, Air Canada Vacations, Contiki, and others who use the Softvoyage or Accovia [...]
Further to my comments about Adcenter, relying on MSN and Live profile information for the purposes of targeting advertising seems unreliable to me. Perhaps Microsoft is hoping that the majority of users who sign up for online systems like MSN, Hotmail, and Live will enter their true profile information when signing up. If the majority [...]
With the release of Microsoft’s Digital Advertising Solution and their less than subtle focus on online travel, the question is… how will the long tail of travel affect how travel products are sold online and will traditional pay per click work? Conversation with consumers ad from Microsoft Travel Case study for Microsoft AdCenter It appears [...]
Thanks to Happy Hotelier for updating me on the latest T-List. Here it is again. T-List » A Luxury Travel Blog » aaron dalrymple » Adirondack Base Camp » ADV Italia » Air France Mexico – Weblog » Albert Barra » Apple Core Hotels » Aviación Digital » Bitácora de viajes » Blog de gestión [...]
Here is an excerpt from a Wikipedia entry about Sabre Holdings which clearly illustrates the inherent problems with a closed distribution system such as the GDSs. The original is available on Wikipedia. In 1981 a study[1] by American Airlines found that travel agents selected the flight appearing on the first line more than half the [...]
As a research exercise for our sales and business development team, I asked the questions: 1. What are the currently available GDS companies? 2. Where did they come from? 3. What websites do they own? The resulting answers, for many us who are familiar to the travel industry, are not altogether surprising. To a general [...]
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